Best Breakthrough Beauty Brand
Recognizes innovation by a beauty brand stemming from the creation of a product/service, consumer engagement, marketing or design; can be a new brand initiative from an existing brand or a new-to-market brand launch.
Who should apply: Creative agencies, brands, spas or salons.
Best Breakthrough Wellness Brand
Recognizes innovation by a wellness brand stemming from the creation of a product/service, consumer engagement, marketing or design; can be a new brand initiative from an existing brand or a new-to-market brand launch.
Who should apply: Creative agencies, brands, spas or salons.
Best Breakthrough Product (Skincare)
Recognizes innovation in a finished skincare product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Haircare)
Recognizes innovation in a finished haircare product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Color Cosmetics)
Recognizes innovation in a finished color cosmetics product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Personal Care)
Recognizes innovation in a finished personal care product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Bodycare)
Recognizes innovation in a finished bodycare product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Men's)
Recognizes innovation in a finished men's product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Wellness)
Recognizes innovation in a finished skincare wellness launched to market related to either formulation, delivery system, new format type, use of technology, or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Tools)
Recognizes innovation in a finished beauty tool product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Product (Fragrance)
Recognizes innovation in a finished fragrance product launched to market related to either formulation, delivery system, new format type, use of technology or sustainability.
Who should apply: Brands.
Best Breakthrough Supplier
Recognizes innovation by businesses that support brands or retailers and creates a meaningful impact in the beauty ecosystem.
Who should apply: Suppliers, manufactures, agencies/consultants or technology solutions.
Best Breakthrough Technology (Supply Side)
Recognizes the creation of a new technology or the innovative use of existing technology that created a material impact to a part of the beauty and wellness value chain.
Who should apply: Suppliers and manufacturers.
Best Breakthrough Technology (Ingredient)
Recognizes the creation of a new ingredient/technology or innovative use of an existing ingredient/technology associated with the formulation of cosmetic products.
Who should apply: Raw material, ingredient, fragrance or flavor suppliers.
Best Breakthrough Technology (Omnichannel)
Recognizes the creation of technology (app, platform, SAAS) to enable the execution of omnichannel consumer experiences.
Who should apply: Apps, platforms, SAAS.
Best Breakthrough Packaging (Suppliers)
Recognizes innovation by companies that create and manufacture packaging; may include componentry for primary and secondary packaging, GWPs, gift sets or sampling.
Who should apply: Packaging suppliers and manufacturers.
Best Use of Technology (Brands)
Recognizes the use of technology (app, platform, SAAS) by a brand or retailer to solve a pain point, create an experience or provide transparency.
Who should apply: Brands, retailers, spa or salons.
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